Creator deliveryKeep
Improve CTR, retention, and ROAS for every short-form ad.
Upload the ad and its performance data. XY Video predicts where viewers may drop, why they do not click or convert, and gives improvement advice for CTR, retention, CVR, ROI, and ROAS.

See where click, retention, and conversion break before deciding the next ad version.
Put video, metrics, and lift actions into one workflow
Upload one ad video and product brief. XY Video estimates CTR, CVR, retention, ROI, and ROAS, then shows which metric to improve first and how to shape the next version.

Add product proof and a buying reason, then judge CTR, CVR, and ROAS lift potential.

Know which metric is holding the ad back
The point is not a score. It is why the ad has weak clicks, retention, or conversion, and which metric to improve first.
Creator deliveryKeep
Product proofReady to test
Risk signalReady to testMove result proof and buying reason earlier, then watch clicks and conversion.
Makeup proofKeep proof
Hair tool proofReady to test
Wardrobe try-onReady to test
Pet interaction frameReady to testSee which metric to lift before deciding how to spend
Use a real ad video and basic media data to locate the biggest CTR, retention, CVR, and ROAS gap.
Ready to test
Ready to test
Ready to testDecide which metric is holding performance back before the next version
Turn one seller or creator ad video into CTR, retention, CVR, ROI, and ROAS lift advice with frame evidence.
9:16 pet product videoGive buyers and editors one clear metric lift brief.
Pay per ad prediction and see which metric to improve first.
Start with one ad prediction. Upgrade when CTR, CVR, retention, and ROAS review becomes a weekly workflow.
Use Single Ad Prediction to see whether CTR, retention, CVR, or ROAS should improve first.
Use a monthly plan when buyers, creatives, and clients need repeatable performance reports.
Single Ad Prediction
Predict one real short-form ad for CTR, retention, CVR, ROI, and ROAS improvement.
- 1 ad video prediction
- Free top performance break preview
- CTR / CVR / retention / ROAS advice
- Frame-by-frame + caption/script analysis
Starter Monthly
For operators and small brands reviewing short-form ad performance every week.
- 20 ad predictions / month
- For around 5 ad reviews each week
- Full metric improvement reports
- Speech/caption/script signals
Growth Monthly
For agencies, media buyers, and creative teams reviewing ads in batches.
- 80 ad predictions / month
- For batch performance review
- CTR / CVR / retention / ROAS advice
- Copyable team handoff reports
What is XY Video?
XY Video is an ad video performance prediction tool for short-form paid media teams. Upload an ad video and its metrics to analyze CTR, conversion rate, 2s / 6s / 50% / 75% / 100% completion, ROI, and ROAS, then get improvement advice for each key metric.
XY Video combines creative structure, hook, product clarity, proof, pacing, CTA, CTR, CVR, retention, ROI, and ROAS.
Built for ecommerce brands, DTC teams, media buyers, agencies, UGC creative teams, and small growth teams reviewing ads every week.
Upload the ad, add metrics, and see whether performance is stuck at attention, click, conversion, or payback.
Frequently Asked Questions
Clear answers on ad prediction, report depth, team workflow, data handling, and when paid unlocks make sense.
How does XY Video give metric improvement advice?
It combines the ad video and product context to estimate whether the ad is stuck at attention, click, conversion, or payback, then gives improvement advice for CTR, retention, CVR, ROI, and ROAS.
What do I get in the free preview?
The free preview shows the basic prediction, score, top performance break, and limited evidence so you can decide whether the ad is worth a deeper review.
What is included after unlocking the full report?
The full report includes frame-by-frame analysis, timeline notes, speech/caption/script signals, compliance risks, hook and CTA advice, plus improvement advice for each key ad metric.
Who is XY Video for?
Ecommerce brands, DTC teams, TikTok Shop sellers, media buyers, agencies, UGC creative teams, and teams reviewing short-form ads every week.
What information makes the analysis more accurate?
Add product name, category, market, audience, price, selling points, plus CTR, CVR, retention, ROI, and ROAS when available.
Does XY Video guarantee ROAS improvement?
No. It gives prediction and improvement advice based on the ad and its metrics, helping your team decide what the next ad version should improve.
Does XY Video store uploaded videos permanently?
The MVP does not keep raw videos long term by default. Reports can be saved locally; when a database is configured, team history can sync for review and asset tracking.
When should I upgrade from one prediction to a monthly plan?
If you review ad creatives every week or predict more than seven short-form ads per month, a monthly plan is usually better for workflow and cost control.